Fundraising & Accountability

Project Rhino provides the general public and donor communities with an accountable funding channel that delivers donor funds directly to bona-fide and approved anti-poaching strategies in KwaZulu-Natal.

Managed by a small administrative team, funds for Project Rhino priorities and projects are sourced from a network of donors that include individuals, private trusts and foundations, international donor bodies and brand-sharing agreements with major corporate companies. Project Rhinos’ NGO partners also contribute to key projects that they are involved in; and Project Rhino members meet every two months to review income and expenditure and collectively decide on which anti-poaching needs require further support.

Donor reporting:  Individual Letters of Acknowledgement, Section 18A Donation Certificates, annual project reports to donors, one-on-one meetings and public acknowledgement of donors via the Project Rhino Facebook page and other social media platforms (Twitter, Instagram) are utilised to communicate with donors and thank them for their support.

Public Awareness  

Project Rhino has built a strong brand and reputation over the past 10+ years for its ‘can-do’ attitude, accountability and collaborative approach to tackling a wildlife crisis that impacts on the entire conservation sector in KwaZulu-Natal (KZN).

We utilise social/online media to communicate with partners, supporters and the public and maintain good working relationships with journalists from traditional media to broadcast important and relevant updates on the work of the KZN rhino conservation sector. Through this we continually strive to grow public awareness and maintain interest in the rhino poaching crisis.  We don’t shy away from contentious issues, but always retain a balanced and objective approach.


Project Rhino maintains a tiny support team to ensure that all funding goes directly to where it’s needed.  This team is responsible for:

  1. Fundraising for all Project Rhino funding needs and maintaining donor relationships;
  2. Financial management of donor funds;
  3. Project management: Oversight of all Project Rhino flagship projects, staffing, volunteer and budget management;
  4. Event coordination of major Project Rhino events and campaigns;
  5. Local Cooperation: Maintaining good relationships between KZN’s provincial conservation agency, private and community-owned game reserves,  leading conservation NGOs, and fulfilling strategic needs;
  6. National and International Cooperation: Ongoing collaboration amongst key stakeholders that build strong networks and cooperation and channel further resources, support, technology and training opportunities;
  7. Public Awareness & Media: Continually growing and maintaining public support for KZN’s joint efforts to protect and conserve the province’s critical rhino population.